Khanect the Dots to Lead Nonprofit Content Marketing Lab at Content Marketing World 2019
July 24, 2019 - Most nonprofits know the importance of your cause, but how do you build a strong case for support, communicate it, and leverage content marketing to yield the right results?
Khanect the Dots will be leading the Nonprofit Forum at the Content Marketing World 2019 Conference & Expo, to be held September 3-6, 2019. The Forum itself will take place on the last day of the conference and will feature key subject-matter experts, including Khanect the Dots's very own Creative Director, Maliha Khan, and Operations Manager, Nouman Saleem. Other presenters include John Kreicbergs from Propaganda 3, Tayyab Yunus from the Center of Muslim Philanthropy, and Willis Turner from the Sales & Marketing Executives International.
The Forum will address the following:
Understanding the need for support
Effectively getting buy-in from the C-Suite
Communicating the case for support through a content strategy
Documenting a content strategy
How to develop a year's worth of content
Branding your organization through a publication
How to produce content that sticks
Balancing the needs between compelling content and customer triage
How to manage an omni-channel marketing plan on a shoestring budget and limited resources
For more details on the Nonprofit Forum, click here.
Khanect the Dots is a digital marketing firm committed to helping nonprofits thrive. For questions, please reach Maliha Khan at firstname.lastname@example.org.